Marketing Communication Manager

Type aanvraag:Werving en Selectie


Functie:Marketing Communication Manager
Referentie nummer:# 3437

He/she is responsible for developing and executing the marketing communication strategy, drawing up and executing the annual marketing communication plans and marketing events, as well as allocating budgets to the different stores, assortment groups and (online and offline) channels and management of the store formula.
The Marketing Communication Manager (Marcom manager) will play a leading role in the ongoing transition towards full omnichannel communication.
Purpose of the position:

Planning, organizing, executing and evaluating the marketing communication activities, as well as managing, inspiring and coaching the communication team.
Main result areas and responsibilities:
  • Responsible for corporate & marketing communication and events;
  • Drawing up communication plans and monitor the marketing budgets;
  • Managing and co-executing activities and monitoring deadlines;
  • Coaching, developing and motivating the team;
  • Obtain customer insights and translate these into opportunities, distinctive media concepts and campaigns.
 Position within the company:
  • Reports to the Senior Manager Purchase & Marketing;
  • Has a dotted line to the responsible manager for CRM, E-commerce;
  • Manages 7 communication professionals.

Kennis en vaardigheden

  • Bachelor (+) degree in Marketing and/or Communication;
  • Minimum 6 years of experience in the marketing field, preferably in retail;
  • Demonstrable experience as a coaching and motivating department manager;
  • Customer-oriented thinker, conceptually strong and open to innovation;
  • Structured and hands on worker;
  • Proven experience in both offline and online media;
  • Excellent communication skills both orally and in writing;
  • Fluent in English and Dutch;
  • Knowledge of Papiamento and /or Spanish is a plus, as well as knowledge of the (Dutch) Caribbean culture.

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